Westcott Baking Co. is a bakery located in West Warwick, Rhode Island. They are a newly acquired brand and need to re-establish themselves in the community as a more premium product.
Objective:
Create entirely new branding for the company to signal new ownership. Make the brand feel established yet modern.
Role:
Logo Design
Brand Identity
Packaging
Brand Keywords:
Welcoming
Nourishing
Community
Natural
Organic
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